Simple, transparent pricing
Pick the plan that fits how branded your loyalty experience needs to be. Every plan includes a flat monthly minimum and metered transactions above the included quota.
Wallet
- No mobile app — cards in Apple Wallet and Google Wallet
- Card notifications: by segment (inactive, RFM, points) and geolocation
- Automated campaigns that bring them back: birthday greetings and inactive-customer win-back with an offer coupon
- Google reviews on autopilot: 4-5★ customers go straight to your listing, complaints reach only you — in private
- Up to 1,000 transactions* / month included
- $0.03 USD per additional transaction
- Advanced analytics with KPIs & RFM
- XtarlyPOS integration (our point of sale)
- WhatsApp Business available as a paid add-on
Shared
- Apple Wallet and Google Wallet digital cards included
- Available in the Xtarly Rewards app on iOS and Android (no white-label)
- Up to 2,000 transactions* / month included
- $0.03 USD per additional transaction
- Full operator dashboard with KPIs & RFM
- Smart segmentation (RFM, inactivity) with audience preview
- Automated campaigns that bring them back: birthday greetings and inactive-customer win-back with an offer coupon
- Google reviews on autopilot: 4-5★ customers go straight to your listing, complaints reach only you — in private
- WhatsApp Business available as a paid add-on
- 2 push notifications per week
- External POS integrations: Loyverse, Mercado Pago, Odoo and more
Branded
- Apple Wallet and Google Wallet digital cards included
- Your own white-label app (template-based)
- Up to 4,000 transactions* / month included
- $0.03 USD per additional transaction
- Full operator dashboard with KPIs & RFM
- Smart segmentation (RFM, inactivity) with audience preview
- Automated campaigns that bring them back: birthday greetings and inactive-customer win-back with an offer coupon
- Google reviews on autopilot: 4-5★ customers go straight to your listing, complaints reach only you — in private
- WhatsApp Business campaigns and notifications included
- Xtarly Rewards app included (2 push notifications/week)
- Unlimited push notifications to your dedicated app
- External POS integrations: Loyverse, Mercado Pago, Odoo and more
- Priority support
Premium
- Apple Wallet and Google Wallet digital cards included
- Fully custom mobile app (bespoke design)
- Up to 10,000 transactions* / month included
- $0.03 USD per additional transaction
- Full operator dashboard with KPIs & RFM
- Smart segmentation (RFM, inactivity) with audience preview
- Automated campaigns that bring them back: birthday greetings and inactive-customer win-back with an offer coupon
- Google reviews on autopilot: 4-5★ customers go straight to your listing, complaints reach only you — in private
- WhatsApp Business campaigns and notifications included
- External POS integrations: Loyverse, Mercado Pago, Odoo and more
- Priority support and onboarding
- More than 10,000 transactions/month or a multi-location chain? Let's talk — volume pricing available
*A transaction is each movement you record for a customer: a visit earning stamps or points, or a reward or coupon redemption. Customers signing up or saving their card doesn't count. And if you go over the included amount, your service is never interrupted — each additional transaction is billed at $0.03 USD.
**Price in USD. Renews automatically every month. We email you at least 5 days before each charge, with amount and date, and you can cancel anytime from your dashboard, no penalty.
Why operators pick Xtarly Rewards
Features that make the difference against any other loyalty platform.
| Feature | Xtarly Rewards | Square Loyalty | Fivestars (now SumUp) | Punch cards |
|---|---|---|---|---|
| White-label mobile app (App Store + Play Store) | ||||
| Apple Wallet and Google Wallet digital cards (included in every plan) | ||||
| Multi-currency MXN + USD natively | ||||
| Tickets without a customer (identification rate) | ||||
| RFM segments clickable from the dashboard | ||||
| Points liability as a real money number | ||||
| Multi-location with per-branch analytics | ||||
| WhatsApp as a first-class channel | ||||
| Full English + Spanish UI for operators and customers |
Comparison based on publicly available product documentation, help centers and demos, last verified August 2026. Fivestars was acquired by SumUp in 2021. Competitor names are trademarks of their respective owners.
Frequently asked questions
Do you have any questions? We have got you covered.
Yes, with the Branded or Premium plan. We publish a mobile app on the App Store and Google Play with your logo, your colors and your business name. Your customers download it as if it were yours — we handle the entire technical publishing process.
Yes. Apple Wallet and Google Wallet digital cards are included in every paid plan — Wallet, Shared, Branded, Premium and Enterprise. On the Wallet plan they are the only channel (no mobile app); on every other plan they complement the mobile app so customers can pick how they identify themselves at checkout.
Start with the app: Wallet ($19/mo) if you don't need an app and prefer customers use only Apple Wallet or Google Wallet; Shared ($29/mo) if you want to live inside a marketplace app alongside other brands; Branded ($99/mo) if you want your own white-label app on the App Store and Play Store; Premium ($299/mo) if you need a fully custom app with animations, integrations and bespoke design. Every plan includes Apple Wallet and Google Wallet cards, the operator dashboard, multi-branch and notifications.
Points (earn per purchase amount), Stamps (buy X get 1 free), and Tiers (levels with multipliers). You can configure the rules to match your business in either MXN or USD.
Customers show their QR code at the register, the cashier scans it, and points are added instantly. Redemptions work the same way — simple and fast. The QR lives inside the mobile app or the Apple Wallet / Google Wallet digital card, so there are no physical cards, no friction.
Yes, you can add unlimited branches depending on your plan. Each branch tracks its own transactions and analytics, and the dashboard has a global location selector that filters every widget.
It's the percentage of your checkout tickets linked to a loyalty member. If 60 out of 100 daily tickets belong to program members, your rate is 60%. It's the most honest metric for knowing whether your program is actually working — and Xtarly is the only platform that shows it on your dashboard.
Yes. We offer a REST API for POS integrations and a built-in cashier panel for businesses without a POS. Your POS can automatically register transactions and award points without manual input.
Yes — WhatsApp is a first-class channel for the Mexican market and works equally well in the US. You can send campaigns, transactional notifications and birthday rewards directly through WhatsApp Business. It is included from the Branded plan, and on Shared you can activate it as a paid add-on.
The trial lasts 14 days with full access to the platform — dashboards, branding, branches, the cashier panel and the identification rate metric. On Wallet and Shared, the trial starts by entering your card in Stripe, but nothing is charged during the 14 days and you can cancel anytime from your dashboard. Branded and Premium start with a demo with our team.